Quite a lot of chatter of late about new intelligent speed assistance systems (ISA), which are going to make their way, mandatorily, onto cars from 2022 but will start to become standard before then. You can already buy Fords with them fitted. 

They use GPS and perhaps cameras, too, to detect the speed limit and reduce engine power if you’re over it, or about to go over it. It takes a hefty kick on the throttle (unless you’ve switched the system off) to override the system, though ultimately you can. 

A lot of people in my business don’t like the idea of it. I’d rather drive a car without it, even though I don’t drive particularly fast on the road, and I haven’t exceeded a speed limit in a town in recent memory. Like you, I care about driving; it’s something we enjoy doing well, and we don’t drive too quickly.